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Marketing Analytics Senior Associate

Req #: 170094221
Location: Wilmington, DE, US
Job Category: Marketing/Communications
Potential Referral Amount: 0 US Dollar (USD)

About Chase Card Services: 


Chase Card Services is a key contributor to the JPMorgan Chase product platform, playing an integral role in the firm's powerful banking franchise.  Today's card industry is complex, and Chase Card Services has almost 91 million open credit-card accounts and more than $136 billion in managed loans.  Chase continues to innovate, launching new products and services, such as Blueprint, Chase Sapphire and Ink from Chase, and earning a market leadership position in building loyalty and reward programs.  Chase also offers credit card programs with many of the world's best brands. Through its merchant acquiring business, Chase Merchant Solutions is one of the leading processors of credit card payments.

This dynamic position within the Portfolio Marketing Analytics team will focus on translating customer data into insights to drive strategies for Chase Ultimate Rewards.  The marketing analytics senior analyst will work in a highly collaborative environment to drive customer engagement on the Chase Ultimate Rewards platform and have the opportunity to influence key critical business initiatives. The successful candidate will have strong interpersonal skills, excel at creative thinking and problem solving; be self-motivated, confident and organized, and ready to work in a fast-paced energetic environment.
Key responsibilities include:
  • Identify data driven insights to influence business strategies across Chase Ultimate Rewards
  • Segment customers based on internal and external attributes to clearly identify opportunities for growth, drive targeting strategies and measure overall portfolio performance
  • Collaborate with Ultimate Rewards and Chase brand product teams to develop MIS and presentations
  • Evaluate and develop business case analytics in support of rewards engineering, initiatives, and marketing campaigns
  • Effectively communicate analysis results and recommendations to management
  • Bachelor's degree in a quantitative discipline such as business, finance, economics, engineering, or mathematics.  MBA preferred.
  • 3-5 years analytics experience within marketing, finance or risk analysis.  Finance services industry experience preferred.
  • Proficiency in a programming language.  SAS and SQL required.
  • Demonstrated proficiency with Microsoft Office (Excel, PowerPoint)
  • Understanding of the key drivers within the credit card P&L
  • Proficiency in critical thinking and problem solving
  • Strong verbal and written communication skills
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